Get Products NOW, Pay later: 10 Questions To Ask About Alibaba.com B2B E-credit Card

Alibaba.com has jointly launched its E-credit Card with two government agencies – the capital support of Bank of China and the strong capability in claim settlement of Sinosure.

The ability to buy on credit (i.e. making open account transactions) has become an important requirement for overseas buyers to make purchases in China. Questions

Content Marketing Campaign of Visual Gold [Infographic]

Markato published an infographic that B2B marketers should pay attention to because it urges them to to expand their content marketing strategy to include visual elements into their overall mix.  

TFast paced world of social media has forced B2B marketers to learn to digest information faster and sometimes even at a glance. 

Visual content includes infographics, photos, videos, memes, and  engaging content that captivates a viewer. 

The infographic below is on how you too can build your content marketing campaign into a solid structure of visual gold.

B2B Visual Guide: Facebook Pages for Most Visited B2B Marketplaces

Facebook for B2B Marketers

There are more than one billion monthly active users “liking,” posting and interacting on Facebook regularly.

Facebook presents a unique opportunity to connect with and educate your target market in a way that your website and even your blog can't match. The trick is coming up with meaningful content that people will want to share, and that brings them back again and again.

Start with posts linking to upcoming webinars, events or new content. This keeps your fans up to speed on your brand and the type of content you produce.

Linkedin for B2B Marketplaces

Did you know that the 10 most liked brands on Linkedin are all B2B .They are, in order after LinkedIn itself, IBM, Microsoft, Deloitte, The Walt Disney Company, Oracle, Research in Motion, McKinsey & Co., L'Oreal and Ericcson.

According to a report from the Content Marketing Institute and MarketingProfs, B2B companies have taken notice, and made Linkedin a greater part of their social media marketing strategies.The study found that 83 percent of B2B brands maintain presences on LinkedIn, compared to 71 percent that did in 2011.

B2Social: How to Master B2B Social Media Marketing

How to Master B2B Social Media Marketing from HubSpot All-in-one Marketing Software

B2B SEO: Business-to-Business Search Engine Optimization

 

Business-to-business search marketers face many challenges such as:long conversion cycles, finding qualified buyers, form submission metrics and web traffic reporting.

King's Army: How to Get Started in B2B Content Marketing

1. Make a list of the pain points that the customers are experiencing 
2. Brand the company to help the customers with pain points
3. Set goals
4. Execute against the goals
5. Identify metrics to determine whether you’re getting progress

Photo Credit: By diamond geezer via Flickr

14 B2B Metrics: How to Measure the Effectiveness of B2B Content Marketing

 Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action [Content Marketing Institute].

Content marketing products can take the form of custom magazines, print or online newsletters, digital content, websites or microsites, white papers, webcasts/webinars, podcasts, video portals or series, in-person roadshows, roundtables, interactive online, email, events.

B2B Marketplace Lead Nurturing Guide [Infographic]

Photo Credit: by Social Media Max via Flickr 

Knowledge Hubs: Forums of B2B Marketplaces

Forums are one of the reasons why the Internet is so large.
They act as centralized locations for topical discussion, similar to BBS and Usenet but on a much larger scale and in more specialized ways.
Forums are where marketers can demonstrate their knowledge.

You can find forums dedicated to B2B marketplaces using Google:
B2B marketplaces forums

Top 10 B2B Marketing Blogs on Technorati

Although the Technorati Top 100 blogs list is updated once per day, the Technorati Authority measures a site's standing & influence in the blogosphere.
Technorati Authority calculations reflect the continually changing attention of the blogosphere.

Authority is calculated based on a site’s linking behavior, categorization and other associated data over a short, finite period of time. A site’s authority may rapidly rise and fall depending on what the blogosphere is discussing at the moment, and how often a site produces content being referenced by other sites.

Vitals: Statistics for B2B Marketers

Earnest Agency - a leading B2B marketing agency - published an animation video and inforgraphic for the most vital statistics  for B2B Marketers.

Step-by-Step Guide to Market Products Using B2B Marketplaces

What to do after if you are enrolled in a B2B Marketplace?

First time users of B2B marketplaces  expect that the recording itself will give them a number of new customers. In some cases, it might come true! Especially, if you are a seller of some coveted items. But for the rest of us, things are a little trickier! A large B2B marketplace  has many suppliers of similar products, which are vying for the attention of potential customers. To establish your company as a star among them is not an easy task! However, a little planning and careful monitoring of some basic rules to improve your chances of being noticed by buyers significantly.

B2B Books - The Official Alibaba.com Success Guide: Insider Tips and Strategies for Sourcing Products from the World's Largest B2B Marketplace

This book is the official guide to make a bundle buying and selling through Alibaba.com, the world's largest online B2B marketplace.

If you operate a small or medium-size business, finding a reliable source of quality products can be tough—until you dis-cover Alibaba.com. The world's largest B2B e-commerce marketplace, Alibaba.com helps people around the world import and export products for big profits.

Whether you need a new supplier for your current business or want to start a new import/export business from scratch, Alibaba.com connects you with a nearly endless stream of products and suppliers from every corner of the globe. In fact, many people are overwhelmed by the huge amount of products, suppliers, and information they find when they first log on. With so many choices and money-making opportunities, you might not know where to start.

Market Treasure Trove: What A B2B Mailing List Can Achieve?

In today's market companies increasingly are turning to business to business or B2B mailing lists to attract more potential customers. The approach B2B marketing can help your business with marketing ideas, not only, but also creative solutions and strategic business advice.

Using B2B mailing lists allow your company to target key decision makers within the company. Your business promotional message will be able to reach different levels and different departments within a company, each with their own expectations, needs and concerns.

Open Sesame : Why Alibaba Is The World's Largest Online B2B Marketplace ?

With $40 billion estimated value, Alibaba Group is the world's most valuable private tech companies according to The Digital 100 List by Business Insider that evaluated hundreds of private tech companies and ranked the top 100 by value.

Rankings are based on several metrics, including revenue, users, market opportunities, growth rates, and the perception of investors and tech gurus.

Alibaba.com International (www.alibaba.com) operates the leading global e-commerce platform for small businesses around the world.

Upgraded from the previous Alibaba.com International Core Business Unit in July 2012, it aims at creating the go-to English-language platform for cross-border trade and purchases as well as helping small businesses worldwide expand to overseas markets.

“Mall of the World”: Dubai Plans World’s Largest Mall in Mohammed Bin Rashid City

Mohammad Bin Rashid City will feature the world’s biggest shopping mall.

“Mall of the World” would cater to 80 million shoppers a year. It will be connected to a family entertainment centre which will be developed in collaboration with Universal Studios International. This centre will be the largest in the region and is expected to attract 6 million visitors each year.

Top 10 Most Visited B2B Marketplaces [UPDATED]

Looking for B2B marketplace to find a  new business opportunities, check these international marketplaces online. The marketplaces are sorted by number of page views per day.
Note that page views measure the number of pages viewed by site visitors. Multiple page views of the same page made by the same user on the same day are counted only once.

The page views per user numbers are the average numbers of unique pages viewed per user per day by the visitors to the site. The three-month change is determined by comparing a site's current page view numbers with those from three months ago.

Alibaba.com is the largest and most famous B2B marketplace, with over 13 million page views per day.

B2B (business to business) and B2C (business to consumer)

There are several clear distinctions that can be between platforms marketing B2B (business to business) and B2C (business to consumer). Although these two types of marketing programs use somewhat similar which include internet marketing, customer marketing direct advertising, among other media, however, B2B and B2C differs in the execution of these programs and the results of operations marketing. These two marketing techniques employ the same initial steps in developing a marketing strategy.Based on relationship marketing efforts buildings, B2B marketing company openly address to another company, which, by maximizing the value of the business relationship. Most importers, exporters and suppliers of Indian track approach B2B marketing, although some use approach and B2C.